We ran a $50M DTC brand. The legacy fulfillment model was breaking us. So we rebuilt it — closer to the factory, closer to the customer. Then opened it up.


The Portless Story
For over ten years, I ran my own DTC brand — Browze — and scaled it past $50 million a year in revenue. By every external measure, it was working.
But behind the topline, the supply chain was a constant drag on the business. Inventory sat on container ships for six to eight weeks before I could sell a single unit. Cash was locked in transit, every new international market meant standing up another regional warehouse, signing another 3PL contract, and owning a stack of compliance problems I never had the bandwidth to actually manage. Most days, I was running spreadsheets and chasing freight forwarders instead of building the brand I'd set out to build.
I tried everything the industry offered, and nothing was actually built for how modern DTC operates — the small-batch, fast-iteration, multi-channel reality of running a brand today. Every 3PL had been designed for a different era. So I built my own model. I opened a fulfillment hub in Asia, minutes from my manufacturers, and started shipping orders directly to customers in 75+ countries without ever routing them through a domestic warehouse.
The math of the business changed almost overnight. Inventory stopped piling up in transit, cash started converting in weeks rather than months, and customers received fast, branded deliveries that looked entirely domestic — no foreign characters on labels, no signals the order had originated in Asia. The supply chain that had been my biggest drag quietly became my biggest competitive advantage.
So we made it available to other brands. Today, Portless is what I wish I'd had when I was running Browze — and as a team, we've shifted our full focus to giving DTC operators the same unlock we built for ourselves.
Izzy Rosenzweig
Founder
See How Portless Works
The scale of the problem
$1 trillion+
Spent annually moving goods around the globe
Ecommerce still runs on a supply chain model designed decades before the internet existed. Portless is rebuilding the supply chain for the modern era. Not incrementally, structurally.
Not incrementally. Structurally.
What we believe
The economics and speed of air freight are far superior to sea freight for non-bulky and restricted products.
Branded packaging, 6-day delivery. Customers remember it. Operators who don't, underinvest.
The fastest growing brands are the ones that have the most cash available to reinvest into their businesses.
The journey
The Portless Merchant Manifesto


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The Journey
We're building the infrastructure that helps ecommerce brands expand globally. Join a team that values ownership, curiosity, and meaningful impact.
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What customers say
"It's allowed us to bring forward our product launches by 100+ days. They can finish at our supplier, get straight into the warehouse, and we can start selling the next day. Speed to market, it gives us a lot more flexibility."
Jesse Leeworthy
Co-founder
"Portless has enabled us to expand internationally without the cost and complexity of setting up regional fulfillment centers. It's reduced operational headaches, maintained delivery reliability, given us flexibility to respond quickly to demand in new markets."
Tyler Stelter
COO
"Working with Portless is just seamless. You really feel like you’ve stepped aside, and you’ve got your factory and your production managers working directly with the Portless team for inbounding. I’m just sent packing lists, I’m just ticking boxes now."
Ryan De Gennaro
Founder
"Before using Portless I would spend 5+ hours per week on inventory planning, analysis and coordinating sea fulfillment just because my lead times were 3 months. Once I switched to Portless, it not only freed up cash but freed up my time to focus solely on making great products."
Matias Belete
Founder
Portless has helped our business immensely during a really intense and stressful time for eCommerce businesses worldwide. They have allowed us to get to market much faster and with much lower costs. Their onboarding and support has been first class throughout our growth.
Ryan Jones
Operations Manager
"Spartan Kitchen Products launched into four new markets through Portless without setting up a single regional warehouse. Instead of operational overhead expanding with each new market, it dropped. 20+ hours per week reclaimed from logistics coordination."
Shawn Numrich
Co-founder
“We generated $70K in package protection revenue in a single quarter by adding a simple $4 protection option at checkout — plus an additional $12K from cashbacks. Customers get peace of mind, and we're making a profit on every protected order with zero effort."
Laura McDowell
COO
"Portless simplified our global fulfillment, helping us expand to 50+ countries with one inventory pool."
Michael Jankie
Co-founder
Portless has helped our business immensely during a really intense and stressful time for eCommerce businesses worldwide. They have allowed us to get to market much faster and with much lower costs. Their onboarding and support has been first class throughout our growth.
Ryan Jones
Operations Manager
The Model Behind the Fastest Growing Brands
The brands reshaping ecommerce built their competitive advantage on one thing: direct fulfillment from Asia. Inventory stays near the manufacturer, ships direct to the customer, and lands in days — not months.
Portless gives every DTC brand the same model — without building it.
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